The
Slow Food movement began in 1986 in Italy as a protest over the building of a
Macdonald’s near the historic landmark Spanish Steps in Rome. The idea of an anti-fast food movement must
have touched a nerve, because there are now over 100,000 members in 150
countries who espouse its principles.
Other nerves were touched as well.
The idea of a rebellion against mass production, against our plastic
environment, against unhealthy and thoughtless conformity, against
environmental degradation seemed to spring from the same root as the Slow Food
movement.
Now there is the Slow Money Movement, dedicated
to change the way we use our capital to invest.
Instead of investing in huge corporations with destructive practices
like the oil industry, tobacco industry or other such enterprises where our
mutual funds or pension plans may put our money, the Slow Money movement aims
to invest in small food producers, organic farms, and local food systems. Investors are not looking for less return on
their money, but hoping to use their capital in more productive, responsible, and
ethical ways. Founded in 2008, the movement’s
original inspiration was a book by Woody Tasch, chair of Investors’ Circle,
called Inquiries Into the Nature of Slow Money– Investing as if Food, Farms
and Fertility Mattered.
And there
is something called simply The Slow Movement, which describes itself as
promoting “connectivity.” It’s an
appealing concept. The movement wants to
make connections between people and their environment, their culture, their food,
their community, etc. They promote such
ideas as Slow Travel, which gets away from packaged tours that zoom
frenetically from place to place (the 14 countries in 7 days concept) and
concentrates on slowing down and enjoying, maybe even getting to understand
something of the destination, rather than leaping from a bus to photograph it before
moving on. They also suggest Slow
Schooling, a type of education that gets away from one-size-fits-all
standardized testing and seeks instead to connect students to their learning…
and connect that learning to the environment, the culture, the history, and the
community in which the students live.
Not incidentally, they also advocate “edible schoolyards” where the
students are intimately involved in the production, preparation, and serving of
the food they eat.
Then there
is the Slow City Movement. It is another
Italian initiative and a little different from others in that it has a formal
certification body that assesses cities based on strict criteria to determine
if they may advertise themselves as Slow Cities. The criteria include environmental policy,
infrastructure, quality of urban fabric, encouragement of local produce and
products, hospitality, and community.
The idea is to make cities more livable, less crowded, less dependent on
cars, and more sustainable. And cities
over 50,000 need not apply.
So the
Slow Food movement appears to be part of a growing trend in reaction to many of
the ills of 21st Century life.
Maybe instead of joining a movement, we should all just make efforts to
live “the Slow Life,” whatever that may mean to each of us.
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